TraceGuard

ANTI-COUNTERFEIT · QR AUTHENTICATION

TraceGuard — Anti-Counterfeit QR Authentication for Manufacturers

Give every product unit a unique, scannable identity. Your customers verify authenticity in one scan — you get real-time visibility into where fakes are hitting your brand.

No app to download · Works with any phone camera · Live in weeks

VerificationLIVE

Genuine Product

Product TraceGuard Sample
Scan #1 · Mumbai, IN
Status Verified just now

The problem with fakes

Counterfeit products don’t just steal revenue — they destroy the trust your brand took years to build. A customer who unknowingly buys a fake blames you. Most brands discover counterfeiting only after the damage is done. TraceGuard makes authenticity provable without apps, hardware, or production-line changes beyond printing a code.

How TraceGuard works

Unique code per unit

Serialized, secure QR codes — one per unit, not per SKU — integrated with your packaging workflow.

Scan with any camera

No app. The scan instantly confirms “Genuine product” or flags a suspect code.

Every scan feeds your dashboard

See what was scanned, where and when. Duplicate or out-of-region scans are automatic red flags.

Act on the data

Alerts on suspicious patterns, grey-market leakage by region, and a verified record for enforcement.

Everything you need to fight counterfeits

Unit-level secure codes

Serialized per-unit QR codes with anti-copy protection.

Branded verification

Instant genuine/fake result on a page branded to your company.

Anomaly alerts

Duplicate-scan and location-anomaly detection in real time.

Scan analytics

Region-wise and product-wise scan analytics dashboard.

Consumer capture

Optional opt-in data capture at the moment of scan.

Printer-friendly

Works with your existing packaging and printers.

No app needed

Works with the native phone camera — zero friction.

One code, many jobs

Integrates with LoyaltyLoop and WarrantyOne on the same code.

Who it's for

Any manufacturer whose margins or reputation are being eaten by fakes or grey-market diversion.

FMCGAgrochemicals & seedsLubricants & auto partsCosmetics & personal carePharma-adjacentElectronics & appliances

Frequently asked questions

Does the customer need an app to verify a product?+

No. Any smartphone camera scans the code and shows the verification result instantly in the browser.

How is this different from a normal QR code?+

A normal QR code is identical on every unit and trivially copied. TraceGuard codes are unique per unit and monitored — if the same code is scanned in two cities, the system flags it.

Will this change my production line?+

In most cases no — codes are supplied as print-ready files or integrated with your existing label printer, so your line keeps running.

What happens when a customer scans a fake?+

They see a clear warning that the product could not be verified, plus your helpline — turning customers into your counterfeit-detection network.

How quickly can we go live?+

Most brands go live on their first SKU within a few weeks of sharing artwork.

What does it cost?+

Pricing depends on unit volume and features. Book a demo and we’ll give you a same-day quote.

See it on your own product

Send us one product sample or artwork file — we’ll show you a working demo QR on your packaging in 5 days.

Or call +91-92171-60404 · sales@zensarva.com